Mac 5 Creative

Your Partner in Customer Communications

Website Security SSL

Posted on Oct 18, 2019 in Featured

Einstein was quoted as saying “a Table, a Chair, a Bowl of fruit and a violin, what else does a man need to be happy!” Well, he needs a secure website! Today we’re going to talk briefly about secure websites why they are being pushed and what your options are. You see as consumers, we’ve been trained to never buy anything unless the Website is Secure. However as the Internet has evolved over time security has become a greater issue and is quickly becoming the focus of all the major search engines. Beginning in October of 2017 Google Chrome which is the most widely used browser for accessing websites is warning visitors if your site is not secure…this is a huge issue. It can result in people being uncomfortable with your site and immediately leaving and that’s actually if they even make it to your site. Industry experts believe that over time Google will actually not even show non-secure Websites in the search results. So if you want to maintain or increase your search results on Google you need to be secure. This is your only option.

What others are saying

techcrunch.com released a recent blog as well regarding changes in the Web Industry stating “Google’s Chrome browser will soon flag every site that doesn’t use HTTPS encryption. Starting in July, with the launch of Chrome 68, Chrome will mark all HTTP sites as ‘not secure’ and prominently highlight this in its URL bar.”

 

How can you tell?

The above image is an example of the browser displaying the Secured site notification.

The above image is an example of the browser displaying the NOT Secured site notification.

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“Awwww, do I hafta update my WordPress?”

Posted on Sep 23, 2019 in Featured

The answer is “yes and no.” Like any software application WordPress is subject to relatively frequent updates and it’s important to update WordPress, its plugins, and themes. Good news is that we at Mac 5 Creative will take care of this for you so that is where the “no” part of the answer comes into play.  Why should I have Mac 5 Creative do this? Because updating WordPress and its plugins will:

Fix bugs Like any app, WordPress and the plugins used with it can periodically suffer from bugs popping up in the code. Updating the WordPress core, plugins, and themes will fix annoying bugs discovered in the previous version. Nobody likes bugs – they can diminish website functionality, making it unreliable and just plain difficult to work with.

Add functionality and features This one’s pretty obvious. Who doesn’t want the latest bells and whistles to make their website look great and attract more visitors? Go ahead and update. You know you want all that good stuff.  One of the features that have been improved upon is the content editor that you use to write your pages and posts by improving capabilities or adding shortcuts for frequently used formatting.

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How Does My Website Rank?

Posted on Sep 13, 2019 in Featured

“How does my website rank?” is a question we hear often. With so many companies and organizations turning to the web to engage in online marketing and gain visibility, “how does my website rank?” is not just an important question, it’s a vital one for success. Getting found online is so important these days that many firms base their ability to reach and influence potential customers and clients solely on their Google search engine ranking. In fact, recent research has revealed that 93 percent of all buying decisions begin with an online search.

So, if you’ve asked the question “what’s my website ranking?”  you’re not alone. Search engine optimization is both an art and a science designed to help website owners better position their websites to be found, with the goal to appear as high as possible in search results, preferably on page one. Anything less than that means the answer to “how does my website rank?” will be “not that good.”

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